Privacy Policy Statement

Protecting your privacy and confidentiality is our commitment

Introduction to Our Privacy Policy

We understand your need for control and transparency over your information when using lumorantheq.com. This policy explains how we collect, use, and protect your personal data for advertising analytics services.

Our practices align with Australian privacy laws, including the Privacy Act and relevant data security guidelines. Read on to see how your information is processed, stored, and safeguarded.

Data We Collect and How

We collect information you provide directly, as well as data generated through analytics tools, to deliver relevant, tailored advertising insights and services.

Direct Information You Provide

  • Contact details shared through web forms
  • Business information provided for campaign analytics
  • Feedback or questions you submit to our team
  • Preferences for analytics reports
  • Documents you upload for analysis

Analytics-Based Automatic Data

  • Device identifiers for usage patterns
  • Browsing behaviour and interaction history
  • Ad performance data linked to your activity
  • Cookies and similar tracking methods
  • IP address for regional service improvement

How Your Data Is Used

Personal data enables us to tailor reports, enhance your experience, and ensure secure, relevant analytics services for your business.

  • Delivering requested advertising reports
  • Improving our analytics methods
  • Ensuring service security and functionality
  • Customising insights and recommendations
  • Responding to your support inquiries
  • Meeting regulatory requirements
  • Conducting internal service audits

Our Commitment: Your data is always managed with care and in line with Australian privacy legislation. We never sell your personal information to third parties.

Sharing and Disclosure of Data

We share your data only when necessary to deliver services—this may involve our trusted service providers, all bound by confidentiality agreements.

Service Providers Disclosure

Service partners assist with analytics, security, and technology. Each provider is vetted and required to comply with this privacy policy.

Legal and Compliance Requirements

We disclose personal data when required by law, such as in response to court orders or regulatory requests.

Anonymised Statistical Insights

Some data is analysed in a non-identifiable way to improve our offerings and market benchmarking.

Your Access and Rights

You have the right to view, correct, or remove your data at any time. Contact us to exercise your rights or address privacy questions.

  • Request access to your data record
  • Correct inaccurate information held
  • Request data removal from our systems
  • Receive your information in portable form
  • Object to certain uses of your data
  • Limit some processing of your data

For questions about your rights or to make a request, contact us using the details provided in this policy.

How We Safeguard Data

Data security is integral—industry-standard technical and organisational measures help prevent loss or misuse.

Technical Security Standards

  • Encryption protocols for data at rest
  • Secured network-layer communications
  • Regular system security audits
  • Restricted access based on roles

Organisation-Wide Responsibility

  • Staff privacy training and accountability
  • Written internal privacy policies
  • Controlled access to sensitive data
  • Routine review of security procedures

How Long We Keep Data

Personal data is retained only as long as needed for analytics, business, and legal compliance purposes.

  • Client account records retention
  • Analytics usage records retention
  • Support and communications retention
  • Billing or payment history retention
  • Analytics communications retention

Request deletion of your data at any time for privacy.

Data Transfers Outside Australia

Some service providers may process data overseas, always under strict privacy safeguards and legal agreements.

  • Transfers are only to trusted countries
  • All partners must uphold privacy duties
  • Explicit contracts for data use
  • Your consent when legally required

Use of Cookies and Trackers

Cookies help us deliver relevant analytics and tailor your experience. Manage your preferences at any time in your browser.

Cookies and Their Functions

  • Support core site features and security
  • Improve loading speed and reliability
  • Customise content for your needs
  • Remember your settings and actions

See the Cookie Policy for browser management instructions.

Changes to This Policy

We update this policy as needed to reflect changes in operations, legal requirements, or analytic technology.

  • Website notice for major changes
  • Email alert if you register an account
  • Archive access to prior policy versions
  • Review date clearly displayed

We recommend reviewing periodically for updates.

Contact About Privacy

Ask questions or make requests using our provided contact details.

lumorantheq

66 Clarence Street, Sydney, NSW 2000 Australia

Phone: +61.8.2902.1983

Email: content@lumorantheq.com

Effective since September 21, 2025

Current from September 21, 2025